UMBRA

There is good communication and positive press. And then there is bad press — the kind that stems from premises or circumstances where losing seems inevitable, no matter what.
The kind of press that makes the CEO’s heart race when contacted by a journalist. The kind that leaves leadership, employees, and families dreading the news headlines and hesitant to step into the local supermarket.

Umbra Communications and Intelligence prefers to step in before the bad press happens.
Through meticulous research that identifies gaps and potential challenges, Umbra minimizes the risk of businesses and high-profile individuals encountering the media in the worst possible way. Those often misleading or oversimplified stories that can lead to dismissals, significant financial and reputational damage, or even bankruptcy.

There are no “one size fits all” models in the world of communications. The best defense against bad press is knowledge paired with a tailored strategy.

The good news? Preparing thoroughly and avoiding negative press doesn’t have to come with a hefty price tag. With an effective approach and deep expertise, it becomes a manageable task. At Umbra Communications and Intelligence, we pride ourselves on doing exactly that—with discretion as our hallmark.

If the crisis has already struck, a different and urgent response is needed. This requires swift action and rapid research. Umbra Communications and Intelligence is, of course, ready to assist — 24/7. It’s part of what defines us.

Umbra’s clients range from Danish and European companies and organizations operating in complex markets or challenging industries to high-profile individuals.

Contact us for a no-commitment discussion on how Umbra can support you.